Athletics introduces online merchandise

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PNW athletics opened an online “Sideline Store” through BSN Sports where apparel can be purchased.

Rob Huizenga, assistant athletic director for sports information, marketing and event management, said the store is similar to what a lot of other NCAA Division II universities have.

“Rick Costello, our athletic director, wanted a place where fans could buy pride gear similar to what our teams are wearing,” Huizenga said. “BSN is one of the nation’s largest experts in the field, so it’s always nice to work with a company such as them.”

A percentage of the proceeds goes back to the athletics department to be put towards the needs of their teams, Huizenga said.

The PNW bookstore will continue to sell a narrower selection of Pride athletics merchandise.

“I don’t think it’s a situation where we want to compete with the bookstore,” Huizenga said. “It just gives fans the opportunity to customize their gear and get it through a variety of specific brands they may be looking for like Nike or Under Armour and such that you’re likely to see at athletic events.”

The store is accessible through the athletic department’s website under the Fan Zone tab.